I help businesses feel more human online

SO MORE PEOPLE CAN FIND THEM

by turning what people love about a brand into its content.

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TRAnslation:

you stop performing and start connecting

with your

  • brand

  • customer

  • and content.

How?

With 3 foundational Brand Architecture Books:

  1. Positioning Book

  2. Narrative Book

  3. Operating Standards

Together, these Books are the blueprint for your marketing.

Knowing your Positioning keeps your messaging grounded in your brand, mission, and target audience.

Humans connect with stories, not “marketing.” Your Narrative translates your expertise into something people can understand.

Following your Operating Standards ensures every piece of content feels authentic to the business you’ve built.

Starting here prevents your marketing from being engaging but not effective. It gives it structure and systems that invites your audience into your digital world.

and it only takes 16 weeks.

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Weeks 1-3

UNDERSTAND

A 60-minute Deep Dive to understand your vision, goals, and business landscape.

Then I review everything your audience sees and experiences from their POV.

You get

  • a summary of what I find

  • your Positioning and Narrative Books

Weeks 4-15

build

We plan and execute your new Marketing Strategy, adjusting in real time to what’s resonating and what’s not.

You get

  • a rolling delivery of content

  • your Operating Standards

Week 16

handoff

A 60-minute Final Review covering everything we did, learned, and decided.

You get

  • a detailed Final Report, a Marketing Growth Projection, and a Roadmap of what’s next

INTERESTED IN WORKING TOGETHER?